Rights Advocates Ad Manager
An internal tool that Rights Advocates uses to build and manage its own advertising campaigns on Google Ads.
What it does
Rights Advocates runs advertising campaigns to reach people who may be eligible for consumer legal claims. Ad Manager is the software our team uses to do that work. It is not sold, licensed or made available to anyone outside our organisation.
- Creates Demand Gen campaigns, ad groups and video ads in Google Ads accounts we operate.
- Uploads our own video creative to YouTube through the Google Ads API.
- Reads campaign and account data so the team can check what was created.
- Applies our own targeting, budget and conversion settings consistently across accounts.
Who uses it
Only our own staff. Access requires an account on our internal system, and the tool only ever touches Google Ads accounts that our team has explicitly authorised it to reach.
Google user data
Ad Manager connects to the Google Ads API using OAuth. Our privacy policy sets out exactly what that means: what is accessed, what is stored, how long it is kept, and how to have it deleted. Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Contact
Questions about this application or the data it handles: privacy@rightsadvocates.com.